Azteca America Raises $630,000 in U.S. for Gray Whale Conservation
in the First Binational 'Movimiento Azteca America'
- Total funding exceeds target seven fold -
March 16 /PRNewswire — Azteca America, the fastest-growing
Hispanic television network in the U.S., through Fundacion Azteca America
the Laguna San Ignacio Conservation Alliance is pleased to announce that
it exceeded its fundraising goal in support of the Gray Whale in its
first "Movimiento Azteca America."
Fundraising in the United States alone was $630,000, exceeding the targeted
goal by over 25%. However, the total amount raised in Mexico and the
United States was over $3.5 million, which was seven times the $500,000
goal. The donations will be used by members of the Laguna San Ignacio
Conservation Alliance to preserve the San Ignacio Lagoon, the last undeveloped
gray whale birthing site in the world, and develop sustainable activities
for families in the area surrounding the lagoon.
"We are proud to present this check on behalf of Azteca America
friends, viewers and members of the Laguna San Ignacio Conservation Alliance," said
Luis J. Echarte, Chairman of Azteca America. "And we look forward
to continued efforts in support of the US Latino communities through
Fundacion Azteca America."
America would like to thank Fundacion
Azteca, and especially Esteban Moctezuma, as well as coalition members
WiLDCOAST, the Natural Resources Defense Council and the International
Community Foundation, as well as Los Angeles Councilwoman Jan Perry,
for their collaborative efforts during this Movimiento fundraising drive.
About Azteca America
Azteca America is the fastest-growing Hispanic network in the United
States. The network is a wholly owned subsidiary of TV Azteca S.A. de
C.V., one of the two largest producers of Spanish-language television
content in the world. Azteca America currently has presence in 55 markets
throughout the United States.
Fundacion Azteca America, Fundacion Azteca, Azteca America and TV Azteca
are companies of Grupo Salinas, a group of dynamic, fast-growing, and
technologically advanced companies focused on creating shareholder value,
building the Mexican middle class, and improving society through excellence.
Created by Mexican entrepreneur Ricardo B. Salinas, Grupo Salinas also
includes Grupo Elektra, Banco Azteca, Afore Azteca, Seguros Azteca, Iusacell,
Unefon, and Azteca Internet.
About Fundacion Azteca America
Fundacion Azteca America is a non-profit organization dedicated to improve
the quality of life for members of the Hispanic community currently in
At Fundacion Azteca America our philosophy is clear and simple: Respect
the individual. Give back to society by improving health, nutrition,
education and the environment. Empower the Hispanic community. Offer
tools for self improvement rather than charity. And live up to our core
Azteca America Contact: Daniel McCosh firstname.lastname@example.org (323)
SOURCE Azteca America
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